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3 Tips for Making the Most of InfoComm18

3 Tradeshow tips for Infocomm 2018

Going to InfoComm18? Great! So are we. Here are 3 tips to help you get the most out of your tradeshow experience.

1) Have A Plan, Work the Plan

While tradeshows can be a lot of fun, there is still a certain amount of work that must be put in to ensure maximum benefits. Just like in every other area of business, a plan is essential to making sure everything runs smoothly.

First, determine your objective

Are you an attendee looking for new products for your own studio? Are you an integrator looking for new products to better serve your customers? Do you want to compare brands and manufacturers? Is this primarily a networking event for you?

Knowing what you want to accomplish when you walk in will help put you in a more productive mindset.

Look at the floor plan

Fortunately, InfoComm provides several resources for you to physically map your tradeshow visit. One of the more useful tools is the InfoComm Show Map. With this map you can view the building, see the floor plan for each hall, search by keyword, and more.

We’ve all been to tradeshows before. It is easy to get lost in the labryinth of signs, displays, voices, and activity. Having a route based on the floor plan will ensure that you will at least hit the booths most important to you.

Plan some free time

Always build in some free time. This free time can serve as a buffer when you run into that former coworker or old pal from college. Free time also allows you to learn from the unexpected. Perhaps you run across an innovative solution that you have heard of but never really considered. That free time will allow you to linger and ask questions or gather pamphlets.

As much as we like to say it, we can never truly plan for the unexpected. We can however, schedule free time that will help us encounter the unexpected and accomplish our tradeshow objectives.

2) Don’t Forget About Educational Opportunities

What can you learn

Is there a new skill you want to learn or an existing skill you can build upon? Is there a skill you want your team to learn? InfoComm provides several educational opportunities.

Who can you meet

Are you looking for like-minded individuals to join your team or a new buddy that shares your passions? Marketing will tell you, the best way to meet someone, is to go to where they already are. Did you notice an educational opportunity with a theme that made your heart sing? Perhaps someone else felt the same way. Attend that educational opportunity and you can be sure to find someone with similar interests.

Who can you help

InfoComm attracts everyone from hobbyists, to novices, to experts in their field. It is easy to look for expert advice, but don’t end there. Think of who you can help. We were all novices once.

3) Be Social

Attend gatherings formal & informal

Don’t forget about the social aspect of InfoComm. There are plenty of social events listed on various pages of InfoComm’s website. Plan to attend a couple. You may have already received email invitations. Network. Attend formal gatherings. Attend informal gatherings that happen organically. The AV industry thrives on relationships. People thrive on relationships. Don’t miss this opportunity to be social.

Be social online

Don’t forget to be social online. Use #InfoComm18 and be discovered. Follow the hashtag and learn who is there, what they are doing, and what excites them. Provide shout outs for your friends. They will appreciate it. Let your voice be heard and provide some authentic commentary for some of the sessions. Being social online lets you learn about others and lets others see who you are. It’s networking from your phone – and it can be fun too!

*Bonus Tip – Visit Neoti

Visit Neoti’s booth at N776. We will be featuring our Universal Panels. Learn the benefits that LED walls can provide for your next event or tradeshow. Not only does Neoti offer exceptional products, but we are US based, customer focused, have popular products readily available for quick turn around, and a dedicated US based repair service center where we service all of our own products as well as products by most other manufacturers.

If you don’t have a pass already, use Neoti’s VIP pass and visit the InfoComm Registration Page and enter code NEO723.

We hope to see you at InfoComm18!

Joe Fonderoli
★★★★★
[Neoti] has gone above and beyond our expectations! They truly are a partner that puts the Colts’ best interest first.
Joe Fonderoli
★★★★★
[Neoti] has gone above and beyond our expectations! They truly are a partner that puts the Colts’ best interest first.
Joe Fonderoli
Joe Fonderoli
David Beaty
★★★★★
These cutting edge displays truly separate our locker room as one of the finest in the country.
David Beaty
★★★★★
These cutting edge displays truly separate our locker room as one of the finest in the country.
David Beaty
David Beaty
Ilya Livshits
★★★★★
We used Neoti due to a combination of pricing, customer service and ease of install.
Ilya Livshits
★★★★★
We used Neoti due to a combination of pricing, customer service and ease of install.
Ilya Livshits
Ilya Livshits
Rick Streb
★★★★★
It was so easy to work with Neoti on a very challenging and unique
project. They were incredibly responsive and knowledgeable throughout the entire process.
Rick Streb
★★★★★
It was so easy to work with Neoti on a very challenging and unique
project. They were incredibly responsive and knowledgeable throughout the entire process.
Rick Streb
Rick Streb
Travis Askew
★★★★★
The entire Neoti team was fantastic to work with. Their sales and technical support were very responsive and made it easy for us to bring our booth to the next ...
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Travis Askew
★★★★★
The entire Neoti team was fantastic to work with. Their sales and technical support were very responsive and made it easy for us to bring our booth to the next level.
Travis Askew
Travis Askew
Keith Bride
★★★★★
We are pleased with the wall and most certainly pleased with the entire Neoti team. Working with Charles, Joe and the entire crew has been a pleasure.
Keith Bride
★★★★★
We are pleased with the wall and most certainly pleased with the entire Neoti team. Working with Charles, Joe and the entire crew has been a pleasure.
Keith Bride
Keith Bride
Paul Pamer
★★★★★
Don't buy a projector until you look at an LED wall.
Paul Pamer
★★★★★
Don't buy a projector until you look at an LED wall.
Paul Pamer
Paul Pamer
Dale Kivimaki
★★★★★
They know what they’re talking about and what I’m talking about. I’ve dealt with sales people who don’t understand what we do and it’s a lot of ‘Let me...
Read More
Dale Kivimaki
★★★★★
They know what they’re talking about and what I’m talking about. I’ve dealt with sales people who don’t understand what we do and it’s a lot of ‘Let me get back to you.’ When I talk to Neoti, it’s an answer right away. Having that expertise means a lot to us.
Dale Kivimaki
Dale Kivimaki
Keith Bride
★★★★★
My CFOs need me to have all the information so they can give a thumbs up. Neoti responds very quickly and I have become an expert in my own right.
Keith Bride
★★★★★
My CFOs need me to have all the information so they can give a thumbs up. Neoti responds very quickly and I have become an expert in my own right.
Keith Bride
Keith Bride
Kevin Winkler
★★★★★
Working with Neoti was great; Neoti worked closely with us every step of the way to create a one-of-a-kind screen that far surpassed our and the clients’ expectations.
Kevin Winkler
★★★★★
Working with Neoti was great; Neoti worked closely with us every step of the way to create a one-of-a-kind screen that far surpassed our and the clients’ expectations.
Kevin Winkler
Kevin Winkler

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